Creative lead
2 weeks ago
Job Title: Senior Design Lead
We are seeking a highly experienced and visionary Senior Design Lead to drive the creative strategy for our global brand portfolio.
Key Responsibilities:
- Develop Overall Creative Strategy: Create and execute a comprehensive creative strategy that maintains consistency across all marketing channels and touchpoints.
- Lead Brainstorming Sessions: Facilitate innovative brainstorming sessions with the creative team to develop groundbreaking concepts for campaigns, visual materials, and branding projects.
- Creative Direction: Oversee the creative direction of all deliverables, including social media content, print materials, and digital assets, ensuring alignment with the brand's vision and business objectives.
- Team Collaboration: Collaborate closely with the internal marketing team and external creative suppliers to guarantee seamless campaign execution.
- Team Management: Manage and mentor the internal creative team, promoting professional growth and skill development.
- Innovation and Consistency: Ensure printing standards for collaterals (packaging) align with brand guidelines while maintaining an edge through innovation.
- Industry Knowledge: Stay informed about industry trends, emerging technologies, and best practices in marketing and design to maintain our position at the forefront of creativity.
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