Sales Development Representative

Job description

Sales Development Representative (SDR) – Outbound Sales & Lead Generation Position Type: Full-Time, Remote Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a Sales Development Representative (SDR) to drive pipeline growth through outbound prospecting, lead generation, and appointment setting.

This is more than a cold calling role.

You’ll identify target accounts, engage decision-makers through multi-channel outreach, qualify opportunities, and schedule meetings for the sales team.

As the first point of contact with prospective customers, you’ll play a critical role in generating pipeline and supporting revenue growth.

If you’re confident in outbound sales, resilient in the face of rejection, and motivated by performance targets, this role is a strong fit.

What You’ll Own

• Prospecting & Lead Generation: Build targeted prospect lists using: LinkedIn Sales Navigator ZoomInfo Apollo Crunchbase Other prospecting platforms
• Research companies and identify key decision-makers.
• Personalize outreach based on industry, role, and business needs.
• Maintain a healthy pipeline of qualified outbound opportunities.
• Outbound Sales & Cold Calling: Execute high-volume outreach through: Phone Email LinkedIn Video messaging
• Complete approximately 30–40 cold calls per day.
• Manage 60–100 daily outbound activities.
• Handle objections professionally and confidently.
• Build rapport quickly and generate interest in the company’s solutions.
• Sales Cadence & Campaign Execution: Build and manage multi-touch outbound sequences.
• Execute 5–10 touchpoint campaigns across multiple channels.
• Test and optimize: Subject lines Messaging Call scripts Calls-to-action.
• Continuously improve: Response rates Meeting conversion rates Pipeline generation performance.
• CRM & Pipeline Management: Maintain accurate CRM records using: Salesforce HubSpot Zoho CRM
• Log all prospect interactions and activities.
• Update lead stages and opportunity statuses.
• Maintain clean CRM data and pipeline visibility.
• Cross-Functional Collaboration: Partner with Account Executives to ensure smooth lead handoffs.
• Collaborate with marketing teams to improve messaging and lead quality.
• Share prospect feedback and market insights.
• Support ongoing improvements to the sales process.

What Success Looks Like

• Consistent outbound prospecting activity.
• Strong pipeline generation and qualified meetings.
• Accurate CRM records and pipeline management.
• Continuous improvement in response and conversion rates.
• Strong collaboration with sales and marketing teams.
• Reliable contribution to revenue growth.

What Makes You a Strong Fit

• Excellent communication and relationship-building skills.
• Comfortable initiating conversations with new prospects.
• Competitive, goal-oriented, and self-motivated.
• Resilient when facing rejection.
• Organized with strong follow-up discipline.
• Motivated by measurable performance and continuous improvement.

Required Experience & Skills

• Experience 1–2 years of experience in: Sales Development Business Development Outbound Sales Lead Generation
• Experience with: Cold calling Email outreach Sales engagement platforms
• Familiarity with: Outreach.io Salesloft Apollo HubSpot Sequences
• Experience using CRM systems such as: Salesforce HubSpot Zoho CRM
• Strong written and verbal English communication skills.
• Highly organized, resilient, and results-oriented.
• Comfortable working remotely during U.S. business hours.

Nice to Have

• 2–4 years of SDR or BDR experience with a proven track record of meeting quota.
• Experience selling into: B2B SaaS Marketing Services Professional Services Technology Companies
• Familiarity with sales methodologies such as: SPIN Selling MEDDIC Challenger Sale Sandler Selling
• Experience targeting mid-market or enterprise accounts.

Tools & Technology

• LinkedIn Sales Navigator ZoomInfo Apollo Crunchbase Outreach.io Salesloft HubSpot Sequences Salesforce HubSpot CRM Zoho CRM

What a Typical Day Looks Like

• Build prospect lists and research target accounts.
• Execute outbound calls, emails, and LinkedIn outreach.
• Manage multi-touch sales sequences.
• Qualify interested prospects and schedule meetings.
• Update CRM records and maintain pipeline accuracy.
• Collaborate with Account Executives and marketing teams.
• Review performance metrics and optimize outreach strategies.

Key Metrics for Success (KPIs)

• 60–100 outbound activities comple