Chief Analytics Officer

2 weeks ago

Manama, Manama, Bahrain beBeeDataDriven Full time
Job Description

As a strategic and analytical leader, the Senior Marketing Manager will drive impactful campaigns that leverage advanced data science methodologies. This role is critical for designing and executing marketing strategies that meet business objectives and foster customer engagement through data-informed decisions.

The successful candidate will work closely with data teams to formulate and execute data-driven marketing campaign strategies across various channels. They will lead the development of targeted marketing efforts, optimize customer interactions, and provide actionable recommendations for improvement.

This role requires collaboration between marketing, sales, and product teams to ensure cohesive and effective campaign execution. The ideal candidate will be knowledgeable about the latest trends in data science and marketing analytics, staying at the forefront of data-driven decision-making.

Key Responsibilities
  • Develop and lead data-driven marketing campaigns that deliver measurable results
  • Collaborate with data scientists and analysts to implement advanced analytical models
  • Manage all aspects of the campaign lifecycle from planning to execution and analysis
  • Utilize data analytics tools to monitor campaign performance metrics
  • Foster collaboration between teams to ensure cohesive campaign execution
Required Skills and Qualifications
  • Bachelor's degree in Data Science, Marketing, Statistics, or a related field; Master's degree preferred
  • 7+ years of experience in marketing campaign management with a strong focus on data science applications
  • Strong analytical skills and proficiency in data visualization tools and statistical software
  • Expertise in marketing automation platforms and CRM systems
  • Exceptional leadership and communication skills
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