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Marketing Specialist
3 weeks ago
Duties and Responsibilities:
- Develop digital media strategies with business goals aligned with the company’s vision.
- Generate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action.
- Create digital content including websites, blogs, articles, animated explainer videos, etc.
- Conceptualize, design, and implement creative branding bundles, graphics and video content, both print and digital, on time and within budget
- Develop and design layouts, inclusive of copy and images for sales collateral (PDF and PPT), digital ads, onsite promotional materials (banners, printed collateral), etc.
- Create layouts, edit videos and graphics for Company Website and other Social Media Platforms such as Instagram, Facebook, LinkedIn, Twitter and YouTube..etc
- Update existing presentations and collateral; design new ones, create branded collateral for client presentations and trade shows
- Establish our online presence and create brand awareness.
- Run day to day social media and search engine optimization audits to ensure best practices are being used.
- Create a unique brand identity online.
- Create visual concepts for promotional activities.
- Create and monitor Google/Instagram Ads marketing campaigns and coordinate with the marketing team to create engaging display ads.
- Spread the company’s message through social media.
- Increase the company’s sales through online marketing.
- Improve customer engagement using various marketing strategies.
- Supervise ROI and KPIs.
- Research audience preferences and discover current trends.
- Create engaging text, image, and video content.
- Facilitate online conversations with customers and respond to queries.
- Report on online reviews and feedback from customers.
- Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
- Oversee social media accounts’ layout.
Qualifications and Experience:
- BSc degree in Marketing / Multimedia / Web Media or similar field.
- A portfolio mentioning the projects undertaken would be preferred.
- Familiarity with online marketing strategies and marketing channels.
- Demonstrable social media experience and social analytics tools knowledge.
Skills and Knowledge:
- Strong written and verbal communication skills.
- Outstanding analytical skills.
- Attention to detail.
- Ability to multitask.
- Content writing (Arabic and English).
- Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, and TikTok.
- Knowledge of analytics tools.
**Salary**: BD500.000 - BD700.000 per month
Ability to commute/relocate:
- Manama: Reliably commute or planning to relocate before starting work (required)
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