Head of Creative Strategy and Innovation
3 days ago
At Z Global, we are seeking a visionary leader to spearhead our creative strategy and drive innovation across all marketing channels. As a seasoned Creative Director, you will have the unique opportunity to inspire a cross-functional team of creatives, shape our brand identity, and develop impactful campaigns that resonate with diverse audiences.
About the RoleThis is an exceptional chance for a strategic thinker and creative problem-solver to join our team and contribute to shaping the future of our business. Your expertise in developing innovative concepts, managing teams, and overseeing project delivery will be invaluable in driving our growth and success.
Key Responsibilities- Lead and Review Creative Teams
- Directly supervise a team of talented graphic designers, copywriters, social-media experts, photographers/videographers, and project managers.
- Review and approve art and copy developed by the team to ensure deliverables meet marketing goals and challenges effectively.
- Develop Content Strategy
- Spearhead content development across web, print, and digital marketing collateral.
- Collaborate with the marketing and sales departments to develop marketing plans, analyze results, and identify opportunities.
- Analyze Market Trends and Consumer Needs
- Stay up-to-date on market trends, consumer needs, and competitor landscapes.
- Analyze brand tracking data to inform strategic decisions.
- Prioritize Work and Resources
- Prioritize work and resources across engagements based on short- and long-term needs.
- Develop schedules by collaborating with designers, copywriters, and production artists.
- 10+ years of relevant experience, with 7+ years as a creative director in a marketing agency or corporate setting.
- Proven ability to develop successful concepts and lead high-performing creative teams.
- Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print.
- Strong creative vision, with an eye on business objectives.
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