Marketing Coordinator

3 days ago

Al Muharraq, Muharraq, Bahrain Avana Companies Full time 80,000 - 120,000 per year

Overview:

The Marketing Coordinator is responsible for supporting the implementation of marketing campaigns across digital and traditional channels. This role involves content creation, campaign coordination, social media management, and maintaining a comprehensive database of all marketing assets (blogs, graphics, videos, etc.). The ideal candidate is detail-oriented, creative, and data-driven, with a passion for driving high engagement and operational efficiency.

Office Hours:

This position requires strict adherence to office hours from 4:00 PM to 1:00 AM Bahrain Time, Monday to Friday. These hours are non-negotiable.

Duties and Responsibilities:

  • Campaign Implementation & Coordination:
    • Assist in executing comprehensive marketing campaigns, including digital advertising, traditional media, email marketing, and social media initiatives.
    • Manage the scheduling, planning, and delivery of marketing assets to ensure smooth campaign execution.
  • Content Creation & Management:
    • Write engaging blogs and newsletters utilizing internal resources.
    • Oversee social media content planning, scheduling, and active engagement to maintain high engagement rates.
    • Maintain and update the content database, ensuring all assets (blogs, graphics, videos, etc.) are cataloged in the company�s CMS within 24 hours of creation.
  • Data Analysis & Process Improvement:
    • Gather and evaluate marketing data to measure campaign effectiveness and recommend enhancements.
    • Monitor content usage and work to improve internal access and utilization by 15% quarterly.
  • Event Support & Market Research:
    • Assist in planning and executing events, managing vendor relationships, logistics, and ensuring memorable attendee experiences.
    • Conduct market research and competitor analysis to identify trends and business opportunities.
  • Cross-Functional Collaboration:
    • Collaborate with internal departments and external partners to ensure consistent messaging and branding across all marketing campaigns.
    • Stay informed of industry trends and best practices to continuously optimize marketing strategies.

Key Results & Performance Metrics:

  • Operational Efficiency:
    • Reduce the average time from campaign concept to launch by 15% quarterly.
  • Content Optimization:
    • Increase the average engagement rate on blogs and newsletters by 7% quarterly without increasing marketing spend.
  • Content Operations:
    • Maintain a content calendar and ensure that 95% or more of scheduled content is posted on time.
    • Achieve a 20% improvement in response time to customer inquiries and comments on social media platforms.
  • Content Management System (CMS) Efficiency:
    • Ensure that 98% of all created content is cataloged and accessible within 24 hours of creation.
    • Increase internal content usage by 15% quarterly through improved cataloging and accessibility.

Required Education, Experience, and Skills:

  • Master�s degree in Marketing, Communications, or a related field from a top-tier B School.
  • Strong understanding of marketing principles, strategies, and techniques.
  • Proficiency with marketing software, CRM platforms, and social media management tools.
  • Excellent verbal and written communication skills.
  • Exceptional organizational and multitasking abilities.

Desired Characteristics:

  • Keen attention to detail and strong data analysis skills.
  • Creative thinker with a demonstrable ability to generate innovative ideas.
  • Strong team player capable of collaborating effectively across cross-functional teams.

What We Have to Offer:

  • Competitive salary and benefits package.
  • Ample opportunities for growth, self-development, and professional advancement.
  • A collaborative and inclusive work environment with international exposure.
  • Access to professional development and industry networking opportunities.

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