SEM ( Search Engine Optimization)

3 days ago

Manama, Manama, Bahrain Era Projects Full time 15,000 - 30,000 per year

Key Responsibilities:

  • Plan, execute, and optimize Google Ads, Bing Ads, and social media paid campaigns to achieve performance goals (CTR, CPC, ROAS, conversions).
  • Conduct detailed keyword research, competitor analysis, and audience segmentation to identify growth opportunities.
  • Manage on-page and off-page SEO strategies to improve organic search rankings, website visibility, and domain authority.
  • Monitor, analyze, and report on campaign performance using Google Analytics, Search Console, and other SEO/SEM tools.
  • Collaborate with content, design, and development teams to ensure SEO best practices are implemented across web pages and landing pages.
  • Optimize ad copy, landing pages, and bidding strategies for maximum ROI and lead generation.
  • Stay updated with latest search engine algorithms, trends, and PPC/SEO tools to maintain competitive edge.
  • Prepare and present monthly performance reports and actionable insights for management.

Qualifications & Skills:

  • Bachelor's Degree in Marketing, Digital Media, Business, or related field.
  • 2-3 years of hands-on experience in managing SEO and PPC campaigns.
  • Strong proficiency in Google Ads, Google Analytics, Google Tag Manager, Google Search Console, and SEO tools (SEMrush, Ahrefs, Moz, Screaming Frog, etc.).
  • Experience with social media advertising (Facebook Ads, LinkedIn Ads) is a plus.
  • Solid understanding of website analytics, keyword targeting, and conversion tracking.
  • Strong analytical skills with ability to interpret data and generate actionable insights.
  • Excellent communication, teamwork, and project management skills.
  • Google Ads or Analytics Certification is an added advantage.

Job Types: Full-time, Permanent

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