Social Media Specialist
5 days ago
Minimum Qualifications:
- Bachelor's degree in Marketing or Communications is preferred
- Minimum 2 years in the same field.
- Proficiency and fluency in English Language
Roles and Responsibilities:
Campaign Development:- Drive sales and execute creative campaigns to promote company products to increase the company engagement.
- Collaborate with marketing team members to integrate social media campaigns with other promotional activities and marketing strategies.
- Plan and produce compelling social media posts tailored for the company accounts.
- Create a consistent publishing schedule and manage content calendars to ensure a steady stream of content across social platforms.
- Manage and oversee social media content while ensuring a cohesive social media message and brand voice.
- Engage with followers, respond to queries in a timely manner and monitor customer reviews.
- Monitor and report on the performance of social media campaigns and content.
- Analyze, review and report on effectiveness of campaigns to maximize results.
- Work with other departments to ensure brand consistency and to develop social media timelines coinciding with new product releases.
- Coordinate with the sales team to create marketing campaigns that work across different channels and support sales initiatives.
- Identify and build relationships with prominent influencers and thought leaders in our space.
- Coordinate with influencers to create compelling content that aligns with our brand messaging and campaign goals.
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