Design & Digital Merchandising Executive

3 days ago


Manama, Bahrain HTP Group Full time

**Role purpose**

Provides primary graphic design and digital media marketing support and collaborates with marketing & retail teams to create graphic designs for a consistent brand strategy and presentation for print, physical, web, digital, video, social media marketing, and emerging promotional campaigns. The job holder will also execute all activities related to online product merchandising
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**Key accountabilities**
- Ensures all digital platforms are continuously optimized for You+/HTP look and feel with clear stories and relevant content, that is in line with You+ Brand guidelines.
- Working closely with retail to create, maintain and optimise product content (e.g. sales copy, product information & attributes, images, photography)
- Ensuring all products are well structured and easy to purchase for customers
- Working with the retail team for promotional activity and in the creation of enriched web content; including web landing pages.
- Working closely with the retail team to ensure the best possible SEO of our products and categories online.
- Assisting in identifying key search trends and using this information to ensure effective product placement within the site
- Monitoring performance through Google Analytics and SEO keyword ranking reports.
- Improve physical and virtual customer experience to drive growth
- The listing and update of all current and future products with e-commerce website and partners’ websites.
- Carry out the necessary activities to have a complete product information. Including photography, online research, correspondence and consulting with the experts in the field.
- Using data quality reports to ensure the most accurate product information is on the website and maintaining an up-to-date product offering
- Conceive, launch and manage the sales of the company’s new products online to help grow revenue and establish dominance in core categories.

**Role-specific experience and skills**
- 1-3 years of relevant experience
- BS degree in a related field e.g. preferably in / Graphic / 3D Design or related disciplines
- Proficient in Adobe Illustrator and Photoshop
- Knowledge of e-commerce platforms.
- Demonstrable experience in Graphic design
- Professional photography basics
- Experience in data management and able to maintain accurate information and attributes for a high number of products
- The ability to write good, clear copy in a variety of styles with accurate spelling and grammar as well as editing/proofing skills for both online and offline media.
- Understanding of VM and Category Management.
- Have the passion for uncovering consumer insights and delivering innovative market campaigns.
- Good taste, a sense of aesthetics and a passion for witty communication
- Up to date with the latest trends and best practices in online marketing and measurement
- Highly creative with ability to think out of the box
- Excellent command of the English language
- Open-minded, proactive and willing to learn

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