Digital Marketing Specialist

6 days ago


Manama, Manama, Bahrain AVANA Capital Full time
Job Description:

The Marketing Coordinator is a crucial role at AVANA Capital, responsible for driving the implementation of marketing campaigns across various digital and traditional channels. This position requires strong organizational skills, creative thinking, and attention to detail.

Key Responsibilities:
• Assist in executing comprehensive marketing campaigns, including digital advertising, traditional media, email marketing, and social media initiatives.
• Manage the scheduling, planning, and delivery of marketing assets to ensure smooth campaign execution.
• Write engaging blogs and newsletters utilizing internal resources.
• Oversee social media content planning, scheduling, and active engagement to maintain high engagement rates.
• Maintain and update the content database, ensuring all assets (blogs, graphics, videos, etc.) are cataloged in the company's CMS within 24 hours of creation.
• Gather and evaluate marketing data to measure campaign effectiveness and recommend enhancements.
• Monitor content usage and work to improve internal access and utilization by 15% quarterly.
• Assist in planning and executing events, managing vendor relationships, logistics, and ensuring memorable attendee experiences.
• Conduct market research and competitor analysis to identify trends and business opportunities.

Requirements:
• Master's degree in Marketing, Communications, or a related field from a top-tier B School.
• Strong understanding of marketing principles, strategies, and techniques.
• Proficiency with marketing software, CRM platforms, and social media management tools.
• Excellent verbal and written communication skills.
• Exceptional organizational and multitasking abilities.

What We Offer:
• The opportunity to work with a dynamic team at AVANA Capital.
• A competitive salary and benefits package.
• Professional development and growth opportunities.
• A collaborative and innovative work environment.


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