Digital marketing specialist

12 hours ago


Manama, Manama, Bahrain RESO Full time
We are looking for a Digital Marketing Specialist to take charge of planning and executing performance-driven marketing strategies across various digital platforms. In this role, you will leverage SEO, paid media, content marketing, and analytics to enhance brand visibility, generate quality leads, and optimize conversion rates. Job Overview We are looking for a Digital Marketing Specialist to take charge of planning and executing performance-driven marketing strategies across various digital platforms. In this role, you will leverage SEO, paid media, content marketing, and analytics to enhance brand visibility, generate quality leads, and optimize conversion rates. Key Responsibilities Plan, execute, and manage paid advertising campaigns across Google Ads (Search, Display, You Tube), Meta Ads, Linked In Ads, and other relevant platforms. Conduct A/B testing, audience segmentation, and conversion tracking to optimize campaign effectiveness and maximize ROI. Analyze and track marketing performance using Google Analytics, GA4, UTM tracking, and data visualization tools to drive data-driven decisions. Implement SEO best practices, including keyword research, technical audits, and both on-page & off-page optimizations, to improve search rankings and organic traffic. Manage and optimize social media marketing campaigns, ensuring engaging content and paid social strategies drive audience engagement and brand awareness. Collaborate with UI/UX, content, and design teams to enhance landing pages, ad creatives, and user experience, improving overall conversion rates. Develop and execute remarketing and lead nurturing campaigns to improve customer retention and strengthen brand loyalty. Stay informed about the latest digital marketing trends, platform updates, and best practices to continuously refine strategies. What We're Looking For2+ years of experience in digital marketing, performance marketing, or a related field. Proven hands-on experience with Google Ads, Meta Ads, Linked In Ads, and SEO. Strong analytical skills with proficiency in Google Analytics, UTM tracking, and marketing performance reporting tools. Understanding of conversion rate optimization (CRO), audience targeting, and remarketing techniques. Experience in website traffic analysis, UI/UX optimization, and marketing automation is a plus. Passion for data-driven marketing strategies and achieving measurable results. Why Join Visible One?Be part of an innovative and rapidly growing digital solutions company. Work in a collaborative and dynamic environment that values creativity, innovation, and results. Opportunities for career growth and professional development. Competitive salary package with performance-based incentives. Enjoy employee discounts on web development and digital marketing services. If you're a results-driven marketer with a passion for performance marketing and digital strategy, we'd love to hear from youApply now and become part of the Visible One team
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