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Director of Digital Growth

3 weeks ago


Manama, Manama, Bahrain Zain Bahrain Full time
About Us

Zain Bahrain operates in the Middle East as the region's first mobile operator, launched in Kuwait in 1983. Since 2003, our expansion strategy has enabled us to rapidly grow our services.

The Role

We are seeking a highly skilled professional to fill the position of Director of Digital Growth, focusing on developing and executing comprehensive digital strategies to enhance business performance and drive growth.

Main Objectives:
  • Develop a strategic plan to improve digital maturity by identifying gaps, setting benchmarks, and creating a roadmap for achieving excellence.
  • Analyze emerging trends (e.g., AI, ML, blockchain) that can be leveraged to optimize operations, reduce costs, and create competitive advantages.
Digital Performance Monitoring:
  • Monitor and analyze the performance of digital marketing channels, including paid media, SEO, social media, email marketing, and website traffic.
  • Develop comprehensive dashboards and performance reports to track key performance indicators, ROI, and the effectiveness of digital marketing strategies.
Campaign Optimization Strategies:
  • Identify trends, anomalies, and opportunities to optimize campaigns and maximize marketing ROI.
  • Recommend strategies for improving customer engagement, lead generation, and conversion rates across digital platforms.
Digital Experience Refinement:
  • Leverage insights to refine digital touchpoints and enhance the overall digital experience across web, mobile, and other digital properties.
Stakeholder Management:
  • Partner with marketing, product, and data teams to align on key performance indicators, objectives, and performance measurement frameworks.
Key Requirements
  • Strong analytical skills with a data-driven approach to problem-solving.
  • Excellent understanding of digital channels and customer experience management.
  • Ability to manage large datasets and extract actionable business insights.
  • Expertise in creating visualizations, dashboards, and performance reports.
Education and Experience
  • Bachelor's degree in Marketing, Business, Data Science, or a related field.
  • 10 - 15 years of experience in digital marketing analytics, digital channel management.

This position requires a professional with expertise in driving digital growth through innovative strategies, excellent analytical skills, and strong stakeholder management abilities.