Marketing And Events Director

5 days ago

Manama, Manama, Bahrain Propel Consult Full time

Duties & Responsibilities:

Strategic Marketing Planning:

  • Develop and implement comprehensive marketing strategies that align with the company's business objectives and enhance brand recognition across all sectors.
  • Analyze market trends and competitor activities to identify opportunities for differentiation and growth.

Brand Management:

  • Oversee the development and consistent application of brand guidelines to ensure a cohesive brand identity.
  • Manage public relations efforts to maintain a positive brand image and increase media presence.

Event Planning and Execution:

  • Lead the planning, coordination, and execution of corporate events, product launches, and promotional activities that effectively communicate our brand message and engage target audiences.
  • Ensure events are executed flawlessly, reflecting the company's standards of excellence.

Digital Marketing and Social Media:

  • Develop and manage digital marketing campaigns, including social media strategies, to increase online engagement and drive traffic to our platforms.
  • Utilize data analytics to measure the effectiveness of digital campaigns and adjust strategies accordingly.

Budget Management:

  • Prepare and manage the marketing budget, ensuring cost-effective allocation of resources and adherence to financial targets.
  • Negotiate contracts with vendors and service providers to optimize expenditures.

Team Leadership:

  • Lead and mentor a team of marketing professionals, fostering a collaborative and innovative work environment.
  • Provide guidance and support to ensure the team's continuous development and high performance.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field; a Master's degree is preferred.
  • Minimum of 8 years of experience in marketing and event management, with at least 3 years in a leadership role.
  • Proven experience in developing and executing successful marketing strategies and large-scale events.
  • Strong understanding of digital marketing, social media platforms, and current industry trends.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to manage multiple projects simultaneously and work effectively under pressure.
  • Experience in the Real Estate, Sports & Entertainment, or Food & Beverage sectors is a plus.
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