Marketing Executive
1 week ago
Responsibilities:
- Responsible for company’s marketing plan and its execution; improve Company’s brand and
generate leads through different marketing channels - online and offline.
- Markets products by developing and implementing marketing and advertising campaigns.
- Tracks sales data, maintains promotional materials inventory, plans meetings and trade
shows, maintains databases, and prepares report.
- Implements marketing and advertising campaigns by assembling and analyzing sales
forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and
organizing promotional presentations; and updating calendars.
- Prepares marketing reports by collecting, analyzing, and summarizing sales data.
- Keeps promotional materials ready by coordinating requirements with graphics department,
inventorying stock, placing orders, and verifying receipt.
- Supports sales staff by providing sales data, market trends, forecasts, account analyses, and
new product information.
- Research competitive products by identifying and evaluating product characteristics, market
share, pricing, and advertising; maintaining research databases.
- Plans meetings and trade shows by identifying, assembling, and coordinating requirements,
establishing contacts, developing schedules and assignments, and coordinating mailing lists.
- Monitors budgets by comparing and analyzing actual results with plans and forecasts.
- Plan and coordinate promotional events, workshops, and webinars.
- Manage logistics and ensure effective promotion and coverage of events.
- Identify and develop partnership with relevant organizations, influencers, and media outlets.
- Coordinate with partners to maximize co-marketing opportunities.
- Updates job knowledge by participating in educational opportunities and reading trade
publications.
- Accomplishes organization goals by accepting ownership for accomplishing new and different
requests.
**Requirements**:
- At least 2 years’ experience working in the Marketing field.
- Knowledge of traditional and digital marketing tools
- Experience with research methods.
- Solid computer skills, including MS Office, web analytics and Google AdWords
- Excellent communication and presentation skills
- Ability to work independently and as part of a multicultural team.
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