Digital Marketing Executive
1 week ago
Ramada By Wyndham Manama City Centre is now seeking a Digital Marketing Executivr to join our team in Bahrain.
**Job Summary**:
- The Digital Marketing Executive is responsible for developing, implementing, managing and evaluating marketing campaigns promoting the hotel’s products and services. He/she will majorly enhance brand awareness, drive web traffic, and acquire leads/customers. He/she is also responsible for developing the annual marketing plan and budget._
**Education & Experience**:
- Proven experience as Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
**General Requirements**:
- Responsible for tracking campaign success to enable us to understand the return on investment of each activity and aid future promotion plan through effective reporting.
- Responsible for planning and organisation and contribution to the creative briefing process in conjunction with the venues marketing and PR manager of all photography shoots, events and promotional activity relevant to the hotel business.
- Management of design/third parties' agencies in relation to the hotel business.
- To ensure that all activity carried out is managed within the Wyndham standards.
- Ensure that the best possible rates are achieved through suppliers when ordering materials and services.
- Attend departmental meetings if required and update the corporate team on a regular base.
- Responsible for the production of a monthly marketing report for the hotel detailing key achievements activity undertaken and future key initiatives.
- Work closely with the Sales team to share knowledge, best practice and experiences.
- Support in the management of press events and where appropriate, supporting the other departments during key areas of activity.
**Fundamental Requirements**:
- Responsible for managing and delivering the day to day marketing activities for the Hotel in line with the agreed marketing strategy, to support the delivery of hotel revenue targets.
- Conduct market research and analyse trends to identify new opportunities and improve campaign performance
- Stay up-to-date with emerging digital marketing trends and technologies
- Responsible for the management and growth of the hotel data and the targeted use of the database.
- Contribute to the creative process from creative brief to delivery for all hotel communications, collateral and websites (both internal and external) and the creation of copy to support this in cooperation with the Wyndham Corporate Office.
- To manage and coordinate the hotel communications plan to ensure that all communications are targeted at the right audience and delivered on time. Ensure all activity fits into the estate communications plan to avoid duplication or over communication to the database.
**COMPANY OVERVIEW**:
Wyndham Hotels & Resorts is the world’s largest hotel franchising company by the number of properties with approximately 9,100 hotels across over 95 countries on six continents. Through our network of more than 836,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the hospitality industry. Headquartered in Parsippany, N.J. with offices around the world in London, Shanghai, Buenos Aires, Dubai and more, Wyndham employs more than 2,000 corporate team members worldwide who are dedicated to the Company’s mission of making hotel travel possible for all. Supporting thousands of franchisees and a growing global portfolio of 24 hotel brands—think household names like Wyndham, La Quinta, Ramada, Days Inn and Super 8—Wyndham team members are a widespread group of individuals with diverse interests and backgrounds. Our unique Count on Me culture, commitment to flexibility and core values of Integrity, Accountability, Inclusivity, Caring and Fun are just part of what continues to make Wyndham an award-winning best place to work.
**Job Location**: Ramada Manama City Center, Building 3236, Road 4654, Block 346, Al Seef District, Manama, N/A N/A
Employment Status: Full-time
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