
Strategic Marketing Professional
4 days ago
The RESO group is seeking a highly skilled Marketing Executive to join our team in Bahrain. This role is responsible for implementing the marketing strategy, focusing on product launches, customer & supplier events, and promotions.
Key Responsibilities:
- Develop and execute marketing activities in Bahrain.
- Collect and compile information related to new brand launches and prepare full launch campaigns.
- Plan in coordination with Marketing and Sales the support for all new launches.
- Creation and ideation of yearly promotional plans.
- Work closely with Finance to validate all promotions.
- Liaise with Customer experience team on getting customer feedback and analyzing results.
- Develop sales presentations in coordination with the sales team and required team members.
- Market visits with sales team, monitor competitor activities.
- Suggest promotions or trade deals on slow moving or near expiry products or promotions.
- Actively taking part in product launches and providing info & leads to sales team.
- Work with brand managers to get more information about key accounts to create customized projects or events.
- Assess brand launch success & prepare closing reports for all launches & events.
- Looking after all trade promotion (placing promotions based on marketing calendar).
- Coordinate the local production of event/trade marketing material - prints display material, etc.
- Follow up with sales team on brands, customers, and suppliers acquired.
- Event management in coordination with internal and external key stakeholders.
- Conducting customer feedback activities such as customer questionnaires or focus groups.
- Monitor competitor activity, evaluating visibility & market coverage of products we distribute through regular market visits.
Requirements:
- 3-5 years of experience in Trade Marketing in FMCG industry, preferably food & beverages industry.
- Excellent verbal and written communication skills.
- Experience of project management.
- Ability to prioritize and organize workloads independently when required.
- Team player and the ability to work across different multi-media platforms and departments.
- Ability to make things happen.
- Attention to detail.
- Ability to analyze research projects.
- Ability to create post-event reports.
- Event management experience.
- Willingness to learn and develop with the role.
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