
Marketing Professional
3 days ago
About Calo Inc
We're a team of dedicated people driving the mission to make healthy easy. Our journey began in 2019 with a focus on providing better, faster, and cheaper ways to access food through technology.
Role Overview
We're looking for a talented professional to join our team as a Cafe Marketing Manager. This role involves developing, executing, and overseeing marketing strategies tailored to the GCC market to help us stay fresh and competitive.
Main Responsibilities
- Create quarterly and monthly local marketing plans aligned with company goals.
- Own marketing KPIs tracking and achievement such as growth and delivery targets.
- Lead and grow a team of marketing specialists.
- Manage marketing resources ensuring optimal allocation.
- Oversee customer communication plans & CRM process.
- Develop engaging localized marketing calendars.
- Leverage various channels to acquire customers through end-to-end marketing campaigns.
- Identify key customer segments to tailor marketing messages.
- Cross-functional collaboration with different departments for new launches, targets, campaign development, etc.
- Explore new customer acquisition opportunities and test innovative strategies for effectiveness.
- Ensure all customer acquisition activities comply with local regulations and ethical standards.
- Maintain excellent customer experience and journey.
- Build strategic relationships and partner with key industry players.
- Continuously monitor and analyze campaign performance data to optimize ROI and adjust strategies accordingly.
- Conduct thorough market research to understand customer behavior, preferences, trends, and competitors' activities in GCC.
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