Strategic Growth Marketing Specialist

1 week ago


Manama, Manama, Bahrain Canonical Full time
Company Overview
At Canonical, we're a company that's passionate about growing our addressable market through digital marketing campaigns and driving commercial outcomes for our business. Our Marketing team is dedicated to making a significant impact on the growth of our products.

Salary
The salary for this role will be competitive and based on various factors including your geographical location, level of experience, knowledge, and skills.

Job Description
This role sits in the Marketing team reporting to the Growth Engineering Manager and will be based remotely in the EMEA region. As a Strategic Growth Marketing Specialist, you'll be responsible for supporting marketing team members with strategic expertise, setting up and monitoring paid campaigns across multiple ad platforms, building on automation and AI to improve paid performance, and developing Canonical's adtech stack to industry-leading standard.

Key Responsibilities:
  • Supporting marketing team members with strategic expertise to drive commercial outcomes.
  • Maintaining and improving the efficiency of paid campaigns across multiple ad platforms.
  • Developing and implementing automation strategies using AI to enhance paid performance.
  • Collaborating with cross-functional teams to ensure alignment and successful execution of marketing initiatives.

Required Skills and Qualifications
To be successful in this role, you'll need to have a strong track record in performance marketing in a B2B environment, proficiency with all major ad platforms (Google, LinkedIn, Facebook, etc.), and experience in ad automation. You should also be able to work with at least one of the following languages: Python, JS, or SQL, and have a background in data analysis. Additionally, exceptional interpersonal skills and an aptitude for forging trusting relationships across diverse, cross-functional teams are essential.

Benefits
We offer a range of benefits to support your professional and personal growth, including a fully remote working environment, a personal learning and development budget of 2,000 USD per annum, annual compensation review, recognition rewards, annual holiday leave, parental leave, employee assistance programme, opportunity to travel to new locations to meet colleagues at sprints, priority pass for travel and travel upgrades for long haul company events, and more.

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