Digital Marketing Strategist

6 days ago


Manama, Manama, Bahrain ARYCO Full time
Job Title: Digital Marketing Strategist

Aryco, a leading private hospital in Bahrain, seeks a talented Digital Marketing Strategist to join their team. This is an exciting opportunity for a creative and analytical individual to develop and execute digital marketing strategies across multiple channels, including social media and paid advertising.

About the Role:
As a Digital Marketing Strategist, you will be responsible for managing and optimizing campaigns to drive brand awareness, engagement, and conversions. You will analyze digital performance metrics and adjust strategies accordingly to improve customer experience. Additionally, you will stay updated on the latest digital marketing trends and implement best practices.

Social Media & Content Management:
You will oversee and manage social media accounts, ensuring consistency in brand messaging. Develop engaging and interactive content tailored to the target audience. Plan and schedule posts, stories, and promotional campaigns. Collaborate with the team and external agencies to create a detailed content calendar for upcoming events and occasions.

Customer Engagement & Community Management:
Monitor social media interactions and respond to customer inquiries in a timely manner. Develop strategies to enhance customer engagement and foster community building. Work closely with other departments to align marketing efforts with customer needs. Oversee the creation of digital marketing materials, including visuals, videos, and ad creatives. Coordinate with external agencies, designers, and printing companies for marketing collateral. Ensure all marketing materials align with brand identity and guidelines.

Qualifications:
Bachelor's degree in Marketing, Digital Marketing, or a related field. Proven experience in digital marketing, with a strong understanding of social media management, advertising, and content marketing. Fluent in Arabic/English, reading and writing. Strong analytical skills with the ability to interpret digital performance metrics. Excellent communication, conceptual thinking, and content creation skills. If you are a results-driven professional with a passion for creativity and strategy, please submit your CV.

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