
Marketing Manager
3 weeks ago
The client is seeking a dynamic and results-driven Marketing Manager to lead marketing initiatives for their Fitness Center as well as other brands within the Group. The ideal candidate will be a creative strategist with hands-on experience in digital and traditional marketing, brand building, and campaign management. This role requires a strong understanding of the Bahrain and GCC markets, with the ability to develop and execute marketing plans that drive customer acquisition, retention, and brand visibility.
Key Responsibilities- Develop and implement comprehensive marketing strategies for the Fitness Center and other group brands.
- Plan and execute digital marketing campaigns (SEO, SEM, social media, email, content marketing).
- Manage branding, advertising, and promotional activities across multiple channels.
- Conduct market research and competitor analysis to identify trends and new opportunities.
- Oversee the creation of engaging content including social media posts, videos, newsletters, and blogs.
- Manage relationships with media, influencers, and external agencies to maximize brand exposure.
- Organize and promote events, activations, and partnerships to strengthen brand presence.
- Monitor and report on campaign performance, ROI, and KPIs.
- Support cross-functional teams and collaborate with management on strategic marketing initiatives.
- Ensure consistent brand identity and positioning across all group companies.
- Bachelor's degree in Marketing, Business Administration, or related field (Master's preferred).
- Minimum 5+ years of proven experience in marketing, preferably within fitness, lifestyle, retail, or F&B sectors.
- Strong knowledge of digital marketing platforms (Google Ads, Meta Business Suite, SEO tools, etc.).
- Excellent communication skills in English (Arabic is an advantage).
- Strong creative, analytical, and project management skills.
- Ability to multi-task and manage marketing for multiple brands simultaneously.
- GCC market experience is a plus, with a solid understanding of consumer behavior in Bahrain.
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