Digital Marketing

1 week ago


Manama, Bahrain Gulf University Full time

**Job Overview**

We are seeking a Digital Marketing Specialist for our University. You will be leading our digital marketing team.

**Responsibilities**
- Develop digital media strategies with business goals aligned with the company’s vision.
- Create digital content including websites, blogs, articles, animated explainer videos, etc.
- Establish our online presence and create brand awareness.
- Run day to day social media and search engine optimization audits to ensure best practices are being used.
- Maintain SEO regular keyword research and other best practices.
- Create a unique brand identity online.
- Create visual concepts for promotional activities.
- Create and monitor Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.
- Spread the company’s message through social media and other online mediums.
- Increase the company’s sales through online marketing.
- Improve customer engagement using various marketing strategies.
- Supervise ROI and KPIs.

**Requirements**:

- BSc degree in Marketing or similar field.
- Proven work experience as a Digital Media Specialist or Digital Marketing Manager.
- Professional certifications like Digital Marketing Fundamentals and Digital Brand Management will be an advantage
- A portfolio mentioning the projects undertaken so far would be preferred.
- Hands-on experience in digital marketing software including Hubspot, Active Campaign GetResponse, etc.
- Knowledge of basic HTML and web publishing.
- Quality content generation and management skills.
- Effective leadership and time management skills.
- Strong written and verbal communication skills.
- Outstanding analytical skills.
- Attention to detail.
- Ability to multitask.

Ability to commute/relocate:

- Manama: Reliably commute or planning to relocate before starting work (required)



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