Content Marketing
3 days ago
**Essential Duties**
**Marketing**.
- Conduct demographic and other marketing studies to identify trends to maximize effectiveness of marketing efforts, research targeted markets and evaluate marketing strategies
- Oversee and advise on the design and production of logo products and materials liaising as appropriate with the team responsible for the concept and content and contributing as required, sourcing appropriate designers and printers and securing quotes, assigning and administering contracts, ensuring delivery of materials
- Maintain the style for all internal and external communications material in support of a brand image
- Assist with the production of catalogs, brochures, flyers, and guides
**Social Media**
- Utilizes social media outlets, such as Facebook, Instagram or Twitter, to generate awareness for the facility including exploring and creating different public relations opportunities for the facility.
- Develop social media marketing plans and advertising tactics in addition to executing them in terms of monitoring schedule/traffic sheet, planning and resource management from approved concept phase to delivery for allocated marketing projects and campaigns.
- Create consistent, meaningful content on all social media channels, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
- Manage the daily social media posts and communicate interactively with social media followers
**Content Creation & Graphic Design**
- Work independently and efficiently to meet deadlines and deliver with the highest standards.
- Create video marketing material including filming and editing of events
- Conduct photo shoots of events and activities for use in promotional material
- Assist with creating graphics including illustrations, logos, layouts and photos.
**Knowledge & Requirements**
- Ability to read and speak English (e.g. the associates are required to communicate with English speaking customers or co-workers, the manuals for the equipment the associates may use are in English).
- Excellent verbal and written communication skills.
- Strong analytical skills.
- Strong attention to detail, and exceptional organizational skills.
- Possess a high level of accuracy.
- Ability to handle multiple tasks and projects daily.
- Ability to work independently with little or no supervision.
- Excellent interpersonal and sales-related skills.
- Excellent visual design skills with sensitivity to market needs and brand guidelines.
- Experience filming and editing videos
- Experience taking and editing photos
- Proven work experience as a content creator.
- Experience using Adobe software mainly Illustrator and Photoshop
- Willingness to work evenings and weekends when necessary
**Job Types**: Full-time, Permanent
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