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Digital Marketing Lead
3 days ago
The Digital Marketing Lead will support the execution of the Hotel's digital marketing strategy, focusing on content updates, social media management, and email marketing. This role reports directly to the Director of Marketing.
- Develop initiatives for key feeder markets to drive traffic to direct channels.
- Create and publish high-quality, relevant content.
- Update and optimize hotel content across all online platforms.
- Organize PR events and manage relationships with media and influencers.
- Manage social media presence and engage with followers.
- Monitor and optimize traffic acquisition levers, including SEO, display ads, paid social, and metasearch.
- Support emailing calendar for rooms, F&B, and other outlets in line with strategy and corporate guidelines.
- Provide creative ideas and best practices for content marketing and social media.
- Deliver monthly and quarterly reports on digital performance.
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Digital Transformation Lead
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