Digital Transformation Leader

1 day ago


Manama, Manama, Bahrain RESO Full time
About The Role

At RESO, we're seeking a seasoned Digital Transformation Leader to spearhead the development and execution of digital strategies that drive business growth and enhance performance. This key role involves leveraging data-driven insights to optimize digital channels, improve user experiences, and ensure alignment with overall business objectives.

The ideal candidate brings extensive expertise in managing digital ecosystems, implementing performance optimization strategies, and contributing to business transformation through innovative digital solutions.

  • Develop and implement a comprehensive digital strategy focused on modernizing telecom services, introducing digital-first customer experiences, and creating new revenue channels through digital products.
  • Identify emerging digital trends (e.g., AI, ML, blockchain) that can be leveraged to optimize operations, reduce costs, and create competitive advantages.
  • Assess and elevate the organization's digital maturity by identifying gaps, setting benchmarks, and developing a roadmap for achieving digital excellence.

Performance Analysis & Reporting

  • Monitor and analyze the performance of digital marketing channels, including paid media, SEO, social media, email marketing, and website traffic.
  • Develop comprehensive dashboards and performance reports to track KPIs, ROI, and the effectiveness of digital marketing strategies.

Digital Campaign Optimization

  • Identify trends, anomalies, and opportunities to optimize campaigns and maximize marketing ROI.
  • Recommend strategies for improving customer engagement, lead generation, and conversion rates across digital platforms.
  • Implement A/B testing and multivariate testing to validate hypotheses and refine targeting strategies.

Digital Experience Enhancement

  • Leverage insights to refine digital touchpoints and enhance the overall digital experience across web, mobile, and other digital properties.
  • Ensure a seamless and engaging user journey, working closely with UX/UI teams to help optimize landing pages, content placement, and design elements.
  • Use customer behavior data and journey mapping to uncover pain points and opportunities for improving digital interactions.


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