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Digital Marketing Campaign Specialist

3 weeks ago

Manama, Manama, Bahrain beBee Careers Full time
Digital Marketing Officer Job Description

Our ideal candidate for this role will have a strong background in digital marketing, with a Bachelor's degree in Marketing or a related field.

We are looking for a skilled professional to develop and implement effective digital marketing campaigns to promote our software solutions. The successful candidate will be responsible for managing and optimizing social media accounts and website content to drive engagement and generate leads.

This position requires the ability to conduct market research to identify potential customers and competitors in the accounting industry. Strong collaboration skills are necessary to work with the sales team to create and execute effective marketing strategies.

The selected candidate will also be responsible for creating and managing email marketing campaigns to nurture leads and support customer retention. Additionally, they will monitor and analyze key performance indicators (KPIs) to measure the success of digital marketing efforts.

Our ideal candidate will stay up-to-date with the latest digital marketing trends and best practices to continuously improve our strategies. They will also assist in organizing and participating in marketing events and exhibitions.

Required Skills and Qualifications
  • Strong knowledge of digital marketing techniques and platforms, including social media, email marketing, SEO, and SEM.
  • Proficient in using digital marketing tools and software, such as Google Analytics, AdWords, and CMS.
  • Excellent written and verbal communication skills.
  • Creativity and ability to think outside the box to develop innovative marketing campaigns.
  • Strong analytical skills to measure and interpret marketing performance metrics.
  • Ability to work independently and as part of a team, with strong organizational and time management skills.