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Marketing Strategy Lead
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Marketing Strategy Lead
At Canonical, we are looking for a creative and data-driven Marketing Manager to lead marketing initiatives that generate awareness, engagement, and pipeline for our products. This role blends strategy with hands-on execution, from crafting compelling campaigns and driving demand generation, to collaborating cross-functionally with Sales, SDRs, Product, Communications, and Alliances.
We are seeking an experienced marketing professional who thrives in fast-paced environments, loves experimenting and optimizing based on data. You are passionate about technology, marketing, and the use of technology in marketing. You bring curiosity, ownership, and a strong desire to make things better for your campaigns, your team, and your own growth.
- Crafting Compelling Campaigns: Own end-to-end go-to-market planning and campaign execution across portfolios, territory or vertical.
- Demand Generation: Develop and lead marketing programs that engage with prospects to drive opportunities and revenue.
- Data-Driven Insights: Collaborate closely with other marketing teams to improve content performance and conversion through data-driven insights.
- Integrated Campaigns: Partner with events, content, paid media, and social media teams to execute integrated campaigns across channels.
The Ideal Candidate
We are looking for someone with experience in a marketing role in the technology sector (SaaS or enterprise IT preferred). A data-driven mindset, combined with the ability to evaluate performance and optimize for impact, is essential. Additionally, you should be comfortable balancing strategy with hands-on execution and have strong storytelling skills to craft messaging that resonates with both technical and business audiences.
What We Offer
We provide a fully remote working environment, which has been the norm since 2004. Our team members also receive a personal learning and development budget of $2,000 per annum, annual compensation review, recognition rewards, annual holiday leave, parental leave, employee assistance program, opportunity to travel to new locations to meet colleagues, and priority pass for travel and travel upgrades for long haul company events.
About Us
We are a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT, and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.
We Value Diversity
We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.