Director of sales

3 days ago

Manama, Manama, Bahrain Four Seasons Hotel Full time
About the role The Director of Sales monitors and motivates the department activities and team to ensure that all salespersons' quotas are met, sales activities, individual accounts and group bookings are focused and coordinated with transient demand to yield the maximum revenue per available room, to maximize sales in all hotel revenue areas. The position has overall responsibility for achieving revenue goals, KPIs, guest and employee satisfaction and the financial performance of the department. What you will do Hire, retain and develop diverse, high-caliber talent that makes a strong positive impact on the organization, and creates and sustains a work environment that embraces the brand's culture, ensures fair and equitable treatment and associate satisfaction to enable business success. Develop and implement strategies to exceed financial results and drive market share, customer satisfaction, employee loyalty, owner loyalty, and brand strength for the hotel. Develop and implement a sales strategy to effectively manage all the different sales channels and segmentation. Ensure the development of strategic account plans for the demand generators in the market. Deploy sales team against appropriate market segments and constantly monitor performance. Assist in the development of the annual marketing plan, ensure projects are executed for all market areas as stated in the hotel marketing plan with emphasis on increasing sales and profitability, review market analysis and determine client needs, occupancy potential, rates desired, etc. Proactively position and market the property to remain a market leader and strengthen Four Seasons brand image. Develop and execute a marketing strategy to drive revenue and meet property objectives. Ensure sales and marketing information provided to the operations departments is timely, accurate and enables property to meet or exceed guest expectations, create customer loyalty and grow market share. Identify changing market conditions and introduce appropriate changes in sales and marketing strategy to meet or exceed customer expectations and results. Know the business, the competition, the clients and customer trends. Represent the customer needs to the rest of the hotel, and constantly identify and communicate potential new revenue opportunities to the hotel executive team influencing the development of plans to tap those opportunities. Proactively develop and maintain effective relationships with internal and external key stakeholder groups. Create and execute account plans for assigned markets and territories in the Leisure Segment to ensure maximum revenue and budgeted targets are achieved. Conduct sales calls, prospecting calls, site inspections, and entertainment. Effectively manage communication with Four Seasons Sales Offices maintaining regular dialogue and providing Sales & Marketing updates. Lead on-property sales functions and leverage above property sales resources to deliver results. Accomplish desired results by setting priorities and effectively managing through people and processes, using reliable tools, and leveraging resources and other parts of the organization. Assign clear goals to team members to assure success and accountability for results. Encourage sales team to set and exceed challenging objectives. Maintain strict confidentiality and ensure work is of the highest level. Be responsible for all aspects of systems, administration, database and facilities of on-site sales activities including procedures and processes specific to the daily operation of the sales team. Responsible for overseeing the contract document, escrow, loan servicing and reporting processes for new sales, buybacks, repurchases and re-sales. Manage specific markets and segmentations. Comply with Four Seasons Category One and Category Two Work Rules and Standards of Conduct as set forth in the Employee Handbook. Work harmoniously and professionally with co-workers and supervisors. Ensure full adherence to the hotel grooming standards. What you bring Minimum 2 years experience in similar leadership role in luxury hospitality brand. Knowledge of the GCC market. English is a must, Arabic is preferred. Bachelor's degree in Marketing, Business Administration, Hospitality, or a related field. Proven track record of achieving sales targets and driving revenue growth in the luxury hospitality sector. Strategic thinker with strong analytical skills and the ability to interpret market trends. Knowledge of digital marketing, distribution channels, and revenue management principles. Exceptional communication, negotiation, and interpersonal skills. Strong organizational and time-management capabilities. Ability to motivate and lead a team with a focus on excellence and collaboration.
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