Global Brand Strategist

2 days ago


Manama, Manama, Bahrain RESO Full time

At RESO, we're committed to innovation and excellence in industrial manufacturing, automotive, real estate, food and beverages, and venture capital.

Job Overview

You'll play a pivotal role in shaping the marketing strategy that drives growth and brand awareness for our company. As a Global Brand Strategist, your primary focus will be on improving the overall brand position and customer experience.

Responsibilities
  • Conduct market research and customer surveys to assess demand, brand positioning, and awareness.
  • Evaluate marketing campaigns and monitor competitor activity.
  • Develop and implement marketing opportunities that align with our business goals.
  • Maintain and update our mailing database through SAP, ensuring seamless communication with customers and stakeholders.
  • Analyze pricing positions and contribute to long-term marketing plans and strategies.
  • Liaise with advertising agencies to develop brand, tactical, and corporate campaigns.
  • Handle all PR activities and interact with PR agencies to maintain a positive reputation for our company.
Requirements
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of proven experience in a senior marketing role, preferably within the automotive sector.
  • Strong understanding of marketing principles and practices.
  • Excellent communication, presentation, and interpersonal skills.
  • Proficiency in digital marketing tools and technologies.
  • Ability to work independently and as part of a team.
  • Fluency in English and Arabic.
What We Offer

We provide a competitive salary and benefits package, opportunities for career development and growth within the company, a dynamic and diverse work environment, and a supportive and collaborative team.


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