Data Insights Marketing Strategist
6 days ago
About RESO
RESO is a leading organization in the marketing industry, committed to delivering innovative solutions and exceptional results. We're driven by a passion for data analysis and a desire to stay ahead of the curve.
About the Role
We're seeking a highly skilled Data Insights Marketing Strategist to join our team. As a key member of our marketing department, you'll play a critical role in analyzing data from our marketing campaigns and providing actionable insights to drive strategic decision-making.
Key Responsibilities
- Data Analysis and Insights: Collect, analyze, and interpret marketing data to evaluate campaign performance and effectiveness, identifying areas for optimization and enhancement of marketing initiatives.
- Reporting and Dashboarding: Create and maintain comprehensive reports and dashboards that track key performance indicators (KPIs) and campaign metrics, ensuring stakeholders have access to timely and accurate information.
- Collaboration and Strategy: Work closely with campaign managers to identify opportunities for improvement and develop targeted strategies to enhance marketing outcomes.
- Industry Trends and Best Practices: Stay up-to-date with the latest developments in data analysis and marketing analytics, applying this knowledge to improve internal processes and drive business growth.
Requirements
- Education: Bachelor's degree in Data Science, Marketing Analytics, Statistics, or a related field.
- Experience: 2-4 years of experience in data analysis or marketing analytics, preferably in a campaign-focused role.
- Skillset: Proficient in data analysis tools such as Excel, SQL, and analytics platforms (e.g., Google Analytics, Tableau), with a strong understanding of key marketing metrics and performance indicators.
Benefits
At RESO, we offer a dynamic work environment, competitive compensation packages, and opportunities for professional growth and development. If you're a motivated and detail-oriented individual with a passion for data-driven marketing, we encourage you to apply.
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