Commercial Development Executive
2 days ago
**POSITION SNAPSHOT**
Location: Bahrain
Company: Nestlé
***
Implement and execute a compelling category story that is adapted from the Cluster/BU direction by being the to-to expert on the ground, representing the category’s interests and direction while working closely with key stakeholders on building, implementing, and monitoring the category performance and delivering on the shopper agenda.
**A DAY IN THE LIFE **
- Drive category expertise on the ground while representing the category to the customer supporting Sales & BU to win in the market and influence the customer agenda. Coordinating and planning the execution of customer specific events, leading on DCG projects, and leading on the category growth driver’s implementation in key customers
- Lead the generation of shopper understanding and interpret relevant sources of information and translate them into actionable insight relevant to category, brand, channel, and customer. Monitor and report shopper trends, implications, and opportunities, leveraging supplier, customer and Nestlé network and tools to guide internal and external customers to future growth opportunities.
- Lead on shopper activations and key implementations to leverage on the category plans in key customers while liaising with the cluster category team/OPC sales management and A&P leads to craft and execute shopper relevant activations.
- Manage category gaps on channel/customer level by recommending a course of action with the sales community to deliver on category objectives.
- Review & Implement category POS across prioritized channel and enable its implementation and optimization while efficiently driving availability & visibility in physical and digital stores through perfect execution of POS.
- Monitor and analyze competitive activities in the trade and recommend/adjust category’s commercial activities to drive a positive ROI while safeguarding overall category TTS through guiding and advising the sales community on the proper investment mix by channel/customer
- Champion and drive Category/Customer data analytics while assessing performance and driving actionable plans alongside the country’s management team to deliver on category objectives.
**What will make you successful**
- 2-3 years of experience in a commercial role with a proven track record of delivering on results while being able to:
- Understands customers and the commercial processes
- Understands roles and can manage with key functions (Sales/ MKTG/ General Management)
- Drive the understanding of the different shopper missions, channel and customer dynamics/roles & competitive landscape
- Possess a strong Business acumen & strong analytical skills
- Ability to motivate, lead & influence people.
- Stakeholder management while potentially working remotely
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