Strategic Creative Leader for Z Global

2 days ago

Manama, Manama, Bahrain Z Global Full time

About the Role:

We are seeking a seasoned Creative Director to spearhead our creative efforts at Z Global. As a key member of our team, you will be responsible for leading and reviewing the work of our creative teams, developing innovative content strategies, and collaborating with cross-functional departments to drive business objectives.

Responsibilities:

  • Lead and review the work of the creative teams for all web, print, and digital marketing collateral.

  • Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology.

  • Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities.

  • Develop internal marketing campaigns that translate objectives across business units into clear and motivating creative strategies.

  • Analyze brand tracking, market trends, consumer needs, and the competitor landscape.

  • Supervise a cross-functional team of graphic designers, copywriters, social-media experts, photographers/videographers, and project managers in the strategic development of messaging and deliverables.

  • Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, and production artists.

  • Conduct brainstorming sessions with creative team, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner.

  • Review and approve art and copy developed by the team, ensuring that deliverables address marketing goals and challenges effectively.

  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences.

  • Oversee the presentation of final concepts, and obtain approvals for deliverables.

Requirements:

  • Ten years of relevant experience, with seven or more years as a creative director in a marketing agency or corporate setting.

  • Experience in creating marketing/advertising campaigns — from developing the vision and messaging platform to overseeing production on time and within budget.

  • Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print.

  • Proven ability to develop successful concepts.

  • Proficiency in leading a team of diverse, talented creatives.

  • Strong creative vision, with an eye on business objectives.

  • Bachelor's degree (or equivalent) in marketing or business.

  • Experience as a copywriter, graphic designer, or production artist.

  • Experience in project management, with a focus on creative direction.

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