Enterprise Security Marketing Strategist
7 days ago
As a Senior Marketing Manager at RESO, you will be responsible for developing and executing marketing strategies that drive business growth and revenue. You will lead cross-functional teams to create and implement go-to-market plans, content dissemination, campaign development, and product launches.
Key Responsibilities- Develop and execute marketing strategies that align with business objectives
- Lead cross-functional teams to create and implement go-to-market plans
- Create compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
- Conceive and execute customer base communications and marketing programs to upsell and cross-sell into our large customer base
- Collaborate with demand generation teams to create and improve strategies that drive traffic to our content and optimize marketing funnels
- Work with other teams to plan events, webinars, and support paid and social media promotion
- Experience in a marketing function for enterprise IT products
- Possession of a passion for the cybersecurity industry and cybersecurity marketing
- Strong interpersonal management skills
- Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments
- Aptitude to deliver strong results and innovation
- Growth mindset - someone who is not afraid to think big and take on risk
- Willingness to roll up their sleeves
- Exceptional verbal and written communication skills
- Ability to work and thrive in a self-starter, fast-paced and changing environment
RESO is a pioneering tech firm at the forefront of the global move to open source. We publish Ubuntu, one of the most important open source projects, and we are changing the world on a daily basis. Our company culture emphasizes ownership, collaboration, learning, curiosity, and a drive to continually improve oneself/the team/the organisation.
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