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Brand Awareness Manager
1 week ago
We are seeking a highly skilled Content Marketing Lead to join our team at Charizmainc. As a key member of our marketing department, you will be responsible for developing and executing comprehensive content marketing strategies that align with our overall digital marketing objectives.
Main Responsibilities:
- Develop and implement effective content marketing strategies that drive brand awareness and engagement across various platforms.
- Oversee the end-to-end execution of content marketing campaigns, from concept development to post-campaign analysis, ensuring goals are met and exceeded.
- Collaborate with cross-functional teams to integrate content marketing strategies into broader marketing initiatives.
- Analyze key performance metrics using analytics tools, providing regular reports and insights to inform future strategies.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Content Marketing Specialist or in a similar role, with a strong portfolio of successful content marketing campaigns.
- In-depth knowledge of content marketing platforms, analytics, and paid advertising.
- Creative mindset with a demonstrated ability to think strategically.
- Leadership and team management skills.
- Excellent written and verbal communication skills in English.